Speed pedelecs for the Dutch police

The challenge

The police were looking for speed pedelecs for daily use by officers, including maintenance over several years and across the whole country. A good bike alone was not enough: the bid also had to show that delivery, maintenance and availability were secured.

What I did

• Led the tender, from analysing the requirements to the final bid.
• Brought in Riese & Müller as subcontractor, so the manufacturer stood behind the bid.
• Developed the delivery and maintenance offer for a fleet that had to stay operational for years.

Result

JUIZZ won the contract: hundreds of bikes and years of maintenance for the Dutch police.

What I take away

With a large business customer, you do not win on product alone, but on certainty. Whoever shows convincingly how the bikes will still be on the road in a few years makes the difference.